Marsha Guerrier from HerSuiteSpot

How starting local allowed Her Suite Spot to build brand awareness, credibility and a community of raving fans. | Customer Stories

In today's episode I'm joined by Marsha Guerrier from HerSuiteSpot; HerSuiteSpot is a digital platform designed to empower women of color to advance as leaders in their career and business.

Marsha tells us about

  • How she started by giving out micro-grants of just $100 that she bootstrapped from the profits she made selling services and programmes.
  • How brand awareness and credibility was her biggest initial challenge and how she has overcome that to gain the trust of corporate sponsors and raise over $30,000 at the start of the pandemic.
  • How your brand values and your mission must be in alignment with both the community you are serving, and the sponsors you hope to attract.

MARSHA GUERRIER'S BOOKS

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